Ignoring soft skills may be costly

In a recent newsletter ethicist Christopher Bauer discusses why "soft skills" training is important and why ignoring it might cost businesses.

Institute for Excellence and Ethics blog shares tips for educators

Dr. Matt Davidson's blog highlights insights on creating intentional cultures of excellence in our schools, businesses and teams.

Our Story

The Better Business Bureau has worked vigorously for over 100 years promoting high standards of business ethics. Yet, in the minds of many consumers, we were solely in the business of handling customer complaints.

We knew that we needed to demonstrate and shine a brighter spotlight on our commitment to high ethical standards. So, in 1994 we launched the Torch Awards program to recognize businesses that were intentionally pursuing the highest standards of organizational ethics – putting high character into action. Over the years, a commonality among our Torch Award recipients became clear – each valued leadership character ethics and ethical enterprising as vital traits in their organizations.

Armed with this information, we set out to create a better roadmap to more intentionally transfer the essential disciplines of personal and public integrity. This resulted in our adoption of the 20 defined leadership character ethics in the UncommonSense™ Framework, and the six TRUST! principles in the EthicalEnterprises™ Framework. These frameworks have become the roadmap, the inspiration and the foundation for the BBB Center for Character Ethics.

Today, the BBB Center for Character Ethics (a 501c3 non-profit educational corporation) is a powerful working collaboration of BBB experts and organizations dedicated to providing practical character ethics and ethical enterprising  ASSESSMENT-TRAINING-RECOGNITION for leaders serving in our Current Workforce and educators serving our Future Workforce. Our objective is to help every BBB service center have a clear strategy for advancing positive ethics (not just corrective negative intervention) and strengthening the BBB movement by giving individuals the confidence to intentionally commit to leadership ethics and ethical enterprising.

Why Character Ethics? Educators relate comfortably to the term 'character', while businesses, government and higher education relate to the term 'ethics'. They are two sides of the same coin. Because we serve both sectors, the term "Character Ethics" aspires to bridge the gap and unites these words to express "universal ethics that uniquely build high Character."

Read more about: Current Workforce Programs
Read more about: Future Workforce Programs

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